WildBrain Television hires senior Corus exec[addthis tool="addthis_inline_share_toolbox_p9bf"]
WildBrain, the Canadian children’s firm previously known as DHX Media, has appointed a senior Corus Entertainment executive as VP of channels and curation.
Katie Wilson will be responsible for curating content and providing editorial direction across WildBrain Television’s Family Channel, Family CHRGD, Family Jr and Télémagino, as well as their VoD extensions.
Based in Toronto, Wilson will report to Deirdre Brennan, executive VP of content partnerships at WildBrain. She was previously director of programming, kids, at Canada’s Corus Entertainment.
In the newly created role, Wilson will spearhead WildBrain Television’s content acquisition and original production programme. Working closely with WildBrain’s global content, distribution and brand teams, she will also provide strategic insights for the company’s core business of creating engaging entertainment for kids and families.
While at Corus, Wilson commissioned and oversaw original programming across the company’s flagship kids’ networks, YTV, Treehouse and Teletoon. She also oversaw management and scheduling across partnership channels Nickelodeon, Cartoon Network, Adult Swim and Disney Channel in Canada.
Wilson was elevated to the director role at Corus in 2014. Before that, she was manager of programming for Teletoon, where she managed programming across Teletoon and Teletoon Retro and was integral in launching Cartoon Network Canada.
Brennan said: “Katie has a remarkable track record in delivering successful content and platform strategies, and this expertise, combined with her talent for building strong teams and partnerships, will make her a vital part of the content management team at WildBrain Television.
“I look forward to working closely with Katie to drive viewer engagement for our channels as we continue delivering best-in-class programming for Canadian families.”