Sunny Bunnies hop into China, Pakistan
Sunny Bunnies debuted on YouTube in 2016
Tencent in China and Kids Zone Pakistan have picked up Belarussian animated preschool series Sunny Bunnies from London-based distributor Media IM.
The Chinese VoD giant has taken seasons one to three of the Sunny Bunnies animation series as well as spin-off Sunny Bunnies Get Busy, which teaches children Sunny Bunny-themed arts and crafts.
Tencent plans to launch Sunny Bunnies later this summer. The show is also on available in China on Youku, Mango TV, iQiyi, Hisense and Huawei Video.
Kids Zone Pakistan, meanwhile, has taken the first four seasons of Sunny Bunnies, which is produced by Digital Light Studio and follows five beaming balls of light that cause mischief wherever they go. It made its debut on the Sunny Bunnies YouTube channel in 2016.
Maria Ufland, co-founder of Media IM, said: “The last couple of months have been extremely difficult for kids and their families globally and we see rising demand for feel-good content that makes kids laugh out loud and puts a smile on their faces.
“We have been working hard to make the show fun and relevant for kids, focusing on developing specials such as washing hands and exercising with Sunny Bunnies, as well as creating more of the Get Busy sub-brand to keep the kids occupied.”