May 19, 2020 | by Zoya Lukyantseva

OnScreenAsia: allrites has enlisted K7 Media to provide expert insights on the latest TV trends

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Published on OnScreenAsia

Singapore-based allrites has enlisted K7 Media to provide expert insights and opinion led research on the latest TV and video trends from across the globe.

The TV sales platform distributes the best of Asian and global programming and has hired K7 Media to work alongside its in-house team to help build exposure, share knowledge and provide additional television industry insights.

An online marketplace, allrites offers the opportunity to discover, buy and sell film, TV and sports programming rights without having to travel to trade fairs or have face to face meetings.

Discussing allrites’ decision to work with K7 Media, Founder & CEO, Riaz Mehta, said: “Straight away K7 understood our requirements, providing bespoke data and insights that I’m certain are going to help our business grow.

“We very quickly started to view K7 Media as a true partner; their can-do attitude and willingness to go above and beyond makes them the perfect addition to our team.”

K7 Media Founder & CEO, Keri Lewis Brown, added: “It is great to announce the expansion of our Asia Pacific client base, over the last few years we have seen formats from the region taking center stage and we are really proud to do our part championing this.

“We are really excited to be working with allrites; the ability to buy and sell formats remotely has never been more important and they are proving that distribution can be effectively carried out remotely. We hope with our insights and expertise we will be able to help the business continue to grow and develop.”

The deal was brokered by K7 Media’s Asia Pacific Consultant, Victoria de Kerdrel, following the opening of K7’s Singapore base earlier in the year, and substantial investment in the business’s Asia Pacific division.

About allrites

allrites was created to address the pain points faced by professional content creators around the world to efficiently find the right set of buyers for their content. At the same time, broadcasters gain efficiency and ease in search and discovery of great new TV, film & sports content on a global scale. The digital marketplace also integrates a cloud-based storage and delivery service that makes it easy for sellers to deliver content to their buyers at the click of a button.

About K7 Media

Offering bespoke research and media consulting services to broadcasters, streaming platforms, distributors and production companies, across the globe; K7 Media continues to expand its current range of client services while maintaining the delivery of highly sought-after media reports.

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