April 2, 2020 |


Coronavirus causes CMC cancellation

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CMC venue The Showroom

This year’s Children’s Media Conference (CMC), set to take place in the UK city of Sheffield in July, has been cancelled and will be replaced by a virtual event.

The CMC will now provide an ongoing service to all involved in the children’s media industry, offering a programme of webinars over the next few months and culminating in a virtual conference across the same dates as the annual conference, July 7 to 9.

To support the children’s media community during a difficult time, CMC is planning a regular weekly roll-out of webinars and content, offering a wide range of discussions on the topics that matter and a chance to hear from commissioners, funders, research companies and master practitioners.

The first online event is a free webinar looking at how the Chinese market is reviving itself, with a focus on opportunities for international companies looking to work in China. Supported by the Department of Trade and Industry, it will take place on April 21.

The following day there will be limited slots available, for a fee, to join virtual meetings with key Chinese platforms and coproducers looking to work with UK companies.

The webinars will culminate in a limited virtual conference from July 7 to 9, including an international exchange that will run via virtual one-to-one meetings.

All registration details and information on the webinars, including Zoom log-in details, will be available on the CMC website.

Greg Childs, editorial director at the CMC, said: “The children’s media community always steps up in a crisis. Maybe it’s because we’re conscious of our responsibility to help the children’s audience handle difficult situations, understand their changing world, and still have some fun along the way. In the last few weeks, the children’s content community has been nothing short of brilliant in pulling together a new way of looking at the conference they help create every year.

“As a result, we’re pleased to say that CMC 2020 is rebranding ‘for the duration’ as the Children’s Media Community and refocusing its theme from ‘Right Here Right Now’ to ‘STILL Here Right Now.’ What that means is volunteer producers will still work on great sessions, helped by the CMC advisory committee, and they’ll be delivered to people’s desktops on a regular basis right up to and including a virtual conference in July.

“We can come together as a community to share the learning, insights and inspiration, challenge, argue and discuss – just as we do in Sheffield – but you’ll need to make your own tea.”

It follows another TV event in the same city, Sheffield Doc/Fest, similarly cancelling its June screenings, conference and MeetMarket this year because of the coronavirus pandemic and turning instead to a virtual conference.

They are the latest in a string of industry events to be canned as the world battles with the coronavirus pandemic. MipTV in Cannes, Series Mania in Lille, The Banff World Media Festival and the LA Screenings are among those to have already been cancelled in 2020.

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