News
August 19, 2020 |

TBI Vision

Banijay promotes Endemol Shine’s Matt Creasey to head sales, co-pros & acquisitions

Matt Creasey

Banijay Rights, the distribution arm of European production giant Banijay, has appointed Matt Creasey as EVP of sales, co-productions and acquisitions outside of EMEA.

Creasey move across from Endemol Shine International, following Banjiay’s recent acquisition of the group, where he served as EVP of sales and acquisitions. Based in Los Angeles, he will report to Banijay Rights’ CEO Cathy Payne and in his new role will work closely with the company’s leadership team to set the strategy and grow the business across all non-EMEA territories.

He will also explore opportunities across linear, SVOD and AVOD platforms and oversee scripted co-productions in the US and the rest of the world, alongside sales and acquisitons.

Creasey joined Endemol Shine International in 2006 as director of sales and distribution and has a long career in selling and exploiting large entertainment brands. Before joining the company, he was head of sales at Celador International.

Payne said that Creasey has “has an undisputed knowledge of the industry” and that she “could not be more pleased” to have him joining Banijay Rights.

Creasey added that he “can’t wait to get started on driving maximum value for our treasure trove of IP in the US and beyond.”

Banijay Rights’ catalogue holds more than 88,000 hours of content, with key brands including Survivor, Big Brother and Peaky Blinders.

The company recently signed a first-look deal with UK indie prodco Nineteen11 and sold its gameshow format Don’t to Mexico’s TV Azteca.

Come join the allrites marketplace! Unlock the value of content!

Get Started Now!

Recent News

News round-up: ITV America’s Sirens reveals ‘Baddies’; Cineflix sells ‘Ordinary Woman’ S2
News round-up: ITV America’s Sirens reveals ‘Baddies’; Cineflix sells ‘Ordinary ...
Sirens unveils ‘Baddies’ with 16-year-old Marsai Martin ...
Read More...
Gaumont preps Mexican drama with ‘This Is Not Berlin’ duo
Gaumont preps Mexican drama with ‘This Is Not Berlin’ duo
French studio Gaumont is developing a Mexican music drama ...
Read More...
HBO Max orders ‘dark, horror-tinged’ Pretty Little Liars reboot
HBO Max orders ‘dark, horror-tinged’ Pretty Little Liars reboot
HBO Max is rebooting Pretty Little Liars with a ...
Read More...
AMC names SVOD president Miguel Penella as head of AMC+
AMC names SVOD president Miguel Penella as head of AMC+
AMC Networks is expanding the remit of its SVOD ...
Read More...
Kids roundup: HBO Max seeks ‘Squish’; Kids execs launch new prodco; Netflix picks up Xilam’s ‘Trico’
Kids roundup: HBO Max seeks ‘Squish’; Kids execs launch new prodco; ...
HBO Max seeks ‘Squish’ WarnerMedia-owned streamer HBO ...
Read More...